Global Antivirus Software Package Market Growth of 10%, 2016-2020 with AVAST, Microsoft & AVG Dominating – Research and Markets


Research and Markets has announced the addition of the “Global Antivirus Software Package Market 2016-2020” report to their offering.

The report forecasts the global antivirus software package market to grow at a CAGR of 10.20% during the period 2016-2020.

An antivirus scans a computer’s system and mobile device memory, system files, and operating system (OS) using heuristic detection methods, signature-based detection methods, real-time scanning, and rootkit detection to prevent computers and mobile devices from being infected with malware. Malware is software that loads on the computer and mobile devices through the Internet or while downloading unauthorized applications. It spreads from one device to another in different ways such as through networks, the Internet, and e-mails.

The report, Global Antivirus Software Package Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

There is an increasing number of partnerships among antivirus software vendors, smartphone manufacturers, and telecom services providers, which is supporting the growth of the global antivirus software package market. Many factors, such as the increasing youth population across the world, reduction in smartphone prices, rising awareness of mobile devices, increasing technological knowledge among consumers, and the urge of consumers to keep up with the latest technology, have increased the adoption of mobile devices across the globe.

Key vendors:

  • Microsoft
  • AVG
  • Avira
  • McAfee
  • Symantec

Key Topics Covered:

Part 01: Executive summary

Part 02: Scope of the report

Part 03: Market research methodology

Part 04: Introduction

Part 05: Market landscape

Part 06: Market segmentation by device

Part 07: Market segmentation by end-user

Part 08: Geographical segmentation

Part 09: Buying criteria

Part 10: Market drivers

Part 11: Impact of drivers

Part 12: Market growth inhibitors

Part 13: Impact of drivers and challenges

Part 14: Market trends

Part 15: Five forces model

Part 16: Vendor landscape

Part 17: Description of major vendors

Part 18: Assumptions

Part 19: Key insights

Part 20: Appendix

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